AI SDR

AI sales development tools research prospects and write the first email. The research half has improved a great deal; the writing half is why so much cold outreach now reads identically. The listings that hold up are the ones treating personalisation as a real signal — something that happened at the company — rather than a merge field. Before buying, check what the tool does about deliverability and consent, because volume is the easy part and the part that gets a domain blocked. Local rules on unsolicited email vary and are your responsibility, not the vendor’s.